From the Vault
Project
Campaign for the department of design’s annual spring show at Sacramento State
The objective of this campaign was to showcase the four design departments: Graphic Design, Interior Architecture, Photography, and Design Studies, in order to promote the event. My strategy for this campaign involved using distinct visuals to represent each department, arranged within a grid system. Introducing disruptions to the grid system added visual interest, while color blocking provided an interactive element for the audience, encouraging engagement with the array of colors.
Overview